A few weeks ago I picked up a 2016 WRX STI Series.HyperBlue. The color is undoubtedly unique for a Subaru, but many others have pointed out how similar it is to Ford's Grabber Blue or Volvo's Polestar Blue. Regardless of the comparisons, I think there's another link that might be a little more significant to a recent achievement.
Like the dozens of "special edition" Imprezas that Subaru made in the 90s to commemorate their success in the World Rally Championship, I think this "Hyper Blue" is more of a "Higgins Blue"... as in Subaru Rally Team USA driver David Higgins. He just reeled in a Perfect Season in the 2015 Rally America Championship, a feat which has not been seen since John Buffum did it in 1987. The Hyper Blue color on these 700 WRX STIs and 500 BRZs (also to be a regular color on the '16 Crosstrek) is spot-on to the blue used on the #75 WRX STI that has made it to the top of the podium for all 8 events.